Sales Support
Let Your Sellers Sell. We'll Handle the Admin Around It.
Salespeople spend a surprising share of their week on everything except selling: updating the CRM, chasing follow-ups, booking meetings and preparing proposals. A sales support assistant takes that load off, so deals keep moving and nothing goes cold.
Service overview
Sales Support, Explained
Deals are rarely lost in the big moments. They're lost in the gaps: the follow-up that didn't go out, the proposal that took a week, the CRM note nobody wrote so the next conversation started from scratch. As a business grows, those gaps multiply.
Sales support assistants keep the machinery of your sales process running smoothly. They keep the CRM accurate, make sure every lead gets timely follow-up, book meetings into your team's calendars, prepare documents and keep the pipeline report current.
With the admin handled, your sales team has more time and energy for what actually wins business: preparing well, listening to customers and closing.
What we handle
What Your Assistant Can Take Off Your Plate
CRM administration
- Logging calls, emails and meeting notes
- Updating deal stages and next steps
- Cleaning and de-duplicating records
- Maintaining pipeline reports and dashboards
Follow-ups
- Post-meeting follow-up emails
- Re-engaging stalled deals with agreed messaging
- Reminders for renewals and check-ins
- Chasing paperwork and signatures
Appointment setting
- Booking discovery calls and demos
- Confirming and rescheduling meetings
- Pre-meeting research and briefing notes
- Reminders to reduce no-shows
Sales documents
- Formatting proposals and quotes
- Updating decks and sales collateral
- Preparing contracts for review
- Organizing case studies and references
Who it's for
Is This the Right Support for You?
Founder-led sales teams
Founders still closing deals need someone keeping the pipeline organized.
Small B2B sales teams
A shared assistant boosts the whole team's productivity without another quota-carrying hire.
Agencies and consultancies
Proposals, follow-ups and onboarding paperwork handled promptly.
Real estate and financial services
High-touch client processes with lots of scheduling and paperwork.
Business benefits
What Changes When You Delegate
More selling time
Admin moves off your sellers' calendars.
No more cold leads
Systematic follow-up keeps every opportunity warm.
Accurate forecasting
An up-to-date CRM means pipeline reports you can rely on.
Faster proposals
Documents prepared and sent while interest is high.
Example workflows
What This Looks Like in Practice
After a discovery call
- 1Your salesperson drops quick notes in Slack
- 2Your assistant logs the meeting in the CRM and updates the deal stage
- 3Drafts a follow-up email with the agreed next steps for approval
- 4Books the next meeting and sets a reminder task
Monday pipeline review
- 1Your assistant checks every open deal for missing next steps
- 2Flags deals with no activity in 14 days
- 3Updates the pipeline dashboard
- 4Sends the sales lead a summary before the team meeting
Commonly used software
We Work Inside Your Tools
Your assistant works in the systems your business already uses. Tool familiarity varies by assistant, so we confirm the right fit for your stack during matching.
- HubSpot
- Salesforce
- Pipedrive
- Zoho CRM
- Close
- Monday Sales CRM
- PandaDoc
- DocuSign
- Proposify
- Calendly
- Chili Piper
- Gong
- Google Workspace
- Microsoft 365
Product names are trademarks of their respective owners. Listing them does not imply partnership or certification.
How Tendaji VA supports the workflow
Structured From Day One
We'll map your sales process with you (stages, handoffs, required fields and follow-up rules) so your assistant knows exactly what good looks like. Where your process has gaps, we'll suggest simple improvements based on what we see.
Your assistant works inside your CRM and communication tools with clear permissions, and supports one salesperson or a whole team. Weekly check-ins keep priorities aligned with your sales targets.
Human oversight & AI
Smart Tools. Human Responsibility.
CRMs now offer AI-generated summaries and suggested follow-ups, and your assistant can use those features where you've enabled them. But knowing that a prospect went quiet because of a budget freeze, or that a particular buyer prefers a phone call, comes from paying attention. A human sales assistant connects those dots and keeps follow-up genuinely personal.
How we use AI responsiblyHow it works
Getting Help Shouldn't Add More Work to Your Day.
- 01
Tell us what you need
Book a free consultation or send an enquiry, and tell us which tasks are taking up your time.
- 02
Discuss your workflow
We talk through your tools, processes, priorities, communication preferences and the working-hour overlap you need.
- 03
Agree scope and pricing
You receive a clear written proposal covering tasks, availability, hours and price, with no obligation.
- 04
Onboard and delegate
We set up secure access, document your first processes and you start handing work over, with regular check-ins.
Pricing
Hourly or monthly. Quoted in your currency.
The cost of sales support depends on hours, complexity and the working-hour overlap you need. Tell us about your workload and we'll send a clear written quote in US dollars, pounds, Australian or Canadian dollars.
Where we support
Sales Support for international businesses
Popular with: Real Estate, Recruitment & Staffing, Consulting, Financial Services
FAQ
Sales Support FAQs
Can a sales assistant close deals?
No. Closing stays with your sales team. Assistants support the process around the sale: research, admin, follow-ups and scheduling.
Do you need access to our CRM?
Yes, ideally with a dedicated user account and permissions appropriate to their tasks.
Can the assistant send emails from my account?
If you choose. Many teams prefer the assistant drafts and schedules, with the salesperson approving. We'll agree what works for you.
Is sales support suitable for a single salesperson?
Yes. Part-time support for one busy seller is a common starting point.
Related services
Often Combined With
Lead Generation
Prospect research, list building and lead qualification that feed your sales pipeline.
ExploreCustomer Support
Email, chat and phone support that answers customers clearly and escalates the right issues.
ExploreData Entry & Research
Accurate data entry, list building, market research and tidy, usable spreadsheets.
ExploreReady when you are
Ready to Get Hours Back in Your Week?
Tell us what is taking up your time. We'll help you explore a practical virtual assistant arrangement for your business.
Ready to get started?
Let's Get Some Work Off Your Plate.
Tell us what is taking up your time. We'll help you explore a practical support solution.
- Phone / WhatsApp+254 714 089 042
- Emailva@tendaji-va.co.ke
- HeadquartersNairobi, Kenya
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